The Magic of Momentum.

A sales campaign can, to some people, be one of the most daunting things to start in their business. Sales and general ‘commercial conversations’ do not come naturally to many people, and that’s ok. However, it does mean that just getting started is usually one of the hardest things to do. But get started you must – as an effective sales function is one of […]

Mayor of London’s – Business Growth Programme

I am delighted to announce that we have been chosen as business mentors for the Mayor of London’s Business Growth Programme. The programme is overseen and delivered by London & Partners which is the Mayor of London’s official promotional agency. It exists to support the Mayor’s priorities by promoting London internationally as a leading world city in which to invest, work, study and visit. The […]

The only five ways to grow your agency.

Most of the agencies we work with at The Client Key are all looking for one thing and one thing only. Maybe you are looking for it yourself, right now? You might not know it yet (or be willing to face the reality?) but there is only one thing that is going to keep your business moving forward and that is Growth. In simple terms […]

Createtech London – Where Technology meets Creativity.

The next 20 years will bring about as much change as the preceding 60, so say Createtech a conference organised by The Creative Industries Council. I attended the event this week which brought together entrepreneurs, intraprenuers, technology experts and creative leaders to discuss and share their vision in the Createtech space. But first things first, what is Createtech? Createtech is the umbrella term used to […]

Pitch ‘not so’ Perfect? – The 10 Client Key rules that will get you to Pitch Perfect. Every single time.

Life is a pitch. Never a truer word said, particularly with creative businesses. We are constantly pitching in the creative industry and it is truly an art form in itself. I’ve attended a lot of events in the last few months and I’ve been very surprised at the varying degrees of success to social or classic ‘elevator’ pitches. “What do you do? Or… What kind of […]